We believe that all cats and dogs should be fed real, natural meals. That means quality ingredients, prepared, packaged and delivered to the very highest standard. So that's what we do.
From whole cuts of responsibly farmed meat to quality fruits and vegetables sourced from trusted farms, the ingredients we use are just like those you use to cook at home.
It's really important to us that your pet's food arrives in perfect condition. We use delivery experts DPD as well as our own fleet of temperature-controlled vans to make sure that happens.
Everything we do is crafted by our passionate experts. That's why we have our very own in-house veterinary team. They're all big natural feeding advocates, involved in everything from product development to teaching other professionals about the benefits of a natural diet.